Searching for “client case aelftech com” leads to Aelftech’s published digital marketing case studies. The agency describes four projects involving US businesses, covering local search, e-commerce SEO, paid advertising, and website performance. These examples include specific results, but the figures come from Aelftech itself. Readers should treat them as company-reported claims rather than independently verified outcomes. Here is what the page reports—and what to ask before using those numbers to evaluate a potential marketing partner.
What Results Does Aelftech Report?
The Aelftech case-study page presents the following examples:
| Project description | Reported period | Results claimed by Aelftech |
|---|---|---|
| Chicago HVAC and plumbing business | Six months | 215% increase in organic calls through Google Maps |
| New York fashion business | 12 months | 450% growth in non-branded organic traffic; $1.2 million in additional annual revenue attributed to organic search |
| San Francisco fintech software business | 90 days | Cost per lead fell from $450 to $115; conversion rate rose from 2.1% to 8.5% |
| Austin digital news publisher | One month | Mobile PageSpeed score increased from 32 to 94; Largest Contentful Paint fell from 4.5 to 1.2 seconds |
These are separate projects with different objectives and measurement periods. They should not be read as a typical result or a forecast for another business.
Are the Client Results Independently Verified?
The reviewed page identifies clients by industry and location, without full business names. It does not provide downloadable analytics reports or an independent audit supporting the figures. This limits what an outside reader can confirm. It does not, by itself, establish that the claims are false.
For a prospective customer, the useful distinction is between a published marketing claim and evidence available for inspection. A case study can introduce a project, but evaluating its results requires enough information to understand the starting point, measurement method, costs, and business outcome.
How to Interpret the Numbers
More calls need a baseline
A percentage increase becomes more useful when accompanied by the original and final totals. Ask how calls were counted, whether repeat callers were included, and how many inquiries became booked jobs.
For a seasonal business, request comparable dates as well. A before-and-after comparison should explain how seasonal demand was considered.
Search traffic and revenue answer different questions
Traffic growth describes audience acquisition. Revenue attribution describes how sales are credited to a marketing channel. Neither figure, on its own, establishes profit.
Before accepting a revenue claim, ask which reporting system produced it, which attribution model was used, and whether the figure accounts for refunds. Separately, request the costs needed to assess profitability, including agency fees and implementation expenses.
Cheaper leads need a quality check
A lower cost per lead is useful only alongside a clear definition of a lead. Ask whether the reported conversions were form submissions, booked demonstrations, qualified opportunities, or paying customers.
For your own campaign, agree on that definition before work begins. Otherwise, a report can show improvement while leaving the actual sales outcome unclear.
A PageSpeed score is not a complete user-experience assessment
Google’s PageSpeed Insights documentation distinguishes controlled laboratory testing from data collected from real users. Google also explains that a good laboratory score does not necessarily mean real-world experiences are good.
When reviewing a website performance case, request the tested URLs, test dates, device settings, and available real-user data. A score alone cannot establish how the entire website performs for its audience.
What to Request Before Hiring
Use the published examples to begin a focused conversation. Request:
- A relevant reference: A client you may contact with permission, ideally with a similar business model and project scope.
- Supporting reports: Dated, appropriately redacted records showing the baseline, reporting period, and metric definitions.
- A complete cost breakdown: Agency fees, advertising spend, development charges, and other required expenses.
- A measurement plan: Agreed goals, reporting access, and a clear distinction between inquiries, qualified leads, and customers.
Aelftech’s case studies offer a starting point for discussing its claimed work. A hiring decision should depend on whether the agency can explain those results, support them with evidence, and propose a measurable plan suited to your business.
Readalso Crypings com: What the Website Is—and What Remains Unverified